Our second year producing content for HHA’s National Apprenticeship Week, we carried forward the out-of-vision voice creative to replicate the huge hit from 2024 and bring it up to date for a new year.
Starring a new cast of apprentices, HHA wanted to replicate the out-of-vision narrative style that had been so popular on their socials last year. During one day of filming, our crew captured interview content with each apprentice as well as b-roll of them at work, for an engaging, hands-on focus aiming to entice new applicants.
Ending with credits for each of our interviewees, the final film continues the energy and excitement of HHA’s apprenticeship campaign, delivered in time for National Apprenticeship Week.
