Orwell Park is a spirited prep school based just outside of Ipswich in Suffolk. They wanted a brand film that would encapsulate their ethos of energy, curiosity and adventure to entice new students and reassure prospective parents of their gold-standard care.
Listening to Orwell’s requests for an authentic, ‘day-in-the-life’ style brand film, we proposed a creative that incorporated first person POV and activity-focussed content, and immerse the viewer in the experience of an Orwell Park student. Over three filming days, we balanced a packed schedule to capture the wide variety of lessons, teaching departments and extra-curricular activities, using a nimble 3-man crew to cover multiple areas at once. The inclusion of atmospheric sound design in post-production heightens the viewer’s immersion, plus brief soundbites from filming to bring out the personalities on camera.