Looking towards trade events, BUUK required a slick product animation that they could show on their stand. Needing to look prominent in a busy show environment, the animation had to convey the product USPs clearly and concisely, while reflecting the modernness of the brand.
We utilised existing product assets and CAD models to create 3D animated versions of this Levelise hub model. Repetition and sleek movement of these assets in an abstract 3D space creates a fluid, eye-catching style, designed to capture passersby. Key messaging is distilled into precise text-on-screen and pictorial graphics, allowing the main points to be conveyed without reliance on sound in a busy environments.
For final delivery, a looped edit was created to play throughout the day on BUUK’s trade stand. Additionally, variations with and without music, and a standard website edit were supplied to promote the product across BUUK’s online channels.
