CPI wanted to use film to explain their business model as clearly and simply as possible, so that people better understand what they do, why they exist, and the expertise, facilities and services that are available to their customers.
Through script and visuals, we decided to show how CPI touches our everyday lives, through the ideas it helps to make a reality. A strong visual style highlights how CPI sees things differently, acting as a metaphor for the work they do in a slightly abstract way.
