Create a short social-facing edit that keeps Hunter’s products at the centre.
Hunter’s wellies are the linchpin footwear for many families. We conceptualised this edit to depict Hunter at the heart of the family home, through the seasons and in all weathers. Playing out a variety of scenarios that demonstrate the versatility of Hunter’s product, the fixed camera position instils a sense of endurance and constancy that keeps much-loved brands centre to our lives.