Working with BUUK, we created branded animation content to showcase the Passiv smart heat pump system, highlighting the benefits of the product with a modern, eye-catching style.
We worked to a month turnaround to formulate an animation style that was feasible within the timeframe and no less show-stopping. Using 3D animation, we re-created the main elements of the Passiv system: thermostat, programmer and smart phone app, to use as the basis of this style. Combined with Passiv brand colours, the final edit is glossy and enticing.
Alongside a longer form final edit, which was used on a trade show stand, this shorter social-specific edit was designed for use online, taking into account the shorter attention-span of social media audiences while still encapsulating the key USPs.
