Category: News


The Art of the Bruizer Interview

By Bruizer Film & Video,

Bruizer News Talking Heads

Talking head interviews can be a powerful way of delivering information. They not only engage the viewer, they can deliver trusted voices that are invaluable to the business making the film.

Bruizer has created thousands of talking head interviews for corporate videos, social media promotions and broadcasters like the BBC.

We understand what it takes to achieve compelling results.

 

Scrap the script and relax

We start with a firm idea of the information that our clients want to communicate, but we never ask interviewees to read a script. We let people talk naturally while we focus on asking questions that will deliver the most engaging response.

Putting interviewees at ease is crucial when they’re faced with a room full of strangers with weird-looking kit.

Often, we start by letting people talk freely so that we can identify the things that they’re passionate about. Everyone’s happy talking about things they love.

When Bruizer was making a film for a large investment bank, it seemed like a very a dry subject. The film became interesting because we started asking the team how they worked together. Suddenly, it was about their personal working lives and that’s what brought the film to life.

and don’t forget the voice-over

Often, once an interviewee has been introduced, they can talk for quite a while without being on screen. In this way, talking heads can become voice-overs for scene setting and cutaway shots.

Colour Grading Emotion

By Bruizer Film & Video,

News - Colour Grading Split Screen

Colour has the potential to elevate a good image to a great one, or turn a great image into one that’s unforgettable.

Colour is a massive part of how we perceive our reality and, as such, it can be used in video to evoke emotion or affect a mood. As a viewer, we  can see images on screen whose tone makes us feel calm, happy, disturbed, excited or full of love.

As filmmakers, we can manipulate these reactions in several different ways: by associating particular colours with certain characters or moods, through shifts in the colour scheme, or by using bursts of colour that jar or appear out of place.

Colour is an essential tool for storytelling.

Technically, it’s vital to ensure the colour balance is correct in any film. At Bruizer, we shoot all our footage ‘flat’, in other words, with very muted colours. This gives us greater flexibility when it comes to colour grading the finished video.

We colour grade as a standard part of our production process. It’s an art form in itself and one in which our editors are highly skilled.

news-grading-loch-duart

 

Tailoring the colour to your brand

Colour grading can play a powerful role in communicating a brand colour scheme.

As such, it can be an important part of building your business’s image online.  Our skill is to colour-grade your footage in the way that best suits your brand and to apply it across all your video content, adding production value at every step.

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