Using the existing mould concept from the university’s 2019 clearing campaign, Bruizer were asked to create an eye-catching advert.
Broadcast on TV, cinema and online, the film needed to be on-brand and capture the attention of potential students. With the concept of ‘breaking free’, our 3D animation team got to work bringing the moulded head to life. With on-screen text and graphic elements adding depth, the final touch was an empowering voice over encouraging students to break free and embrace change. We also created digital 6 sheet advertisements for bus shelter advertising as part of the university’s mixed media campaign.
